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 Low context culture

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kosovohp




Posts : 708
Join date : 2010-08-26

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PostSubject: Low context culture   Low context culture Icon_minitimeSat Dec 18, 2010 1:31 pm

Low context culture and the contrasting ‘high context culture’ are terms presented by the anthropologist Edward T. Hall in his book Beyond Culture. Low context culture refers to a culture’s tendency not to cater towards in-groups. An "in-group" is defined by the authors as being a discrete group having similar experiences and expectations, from which, in turn, inferences are drawn. Low context cultures, such as Germany or the United States make much less extensive use of such similar experiences and expectations to communicate. Much more is explained through words or verbalization, instead of the context. In contrast, in a high context culture many more things are left unsaid, and it is expected that they are implicitly understood; in effect, the culture itself explains them, leaving outsiders at much more of a loss.[citation needed]

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